Getting a New Page Indexed
by Google in 2022

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Search Console

Request Indexing, submit Sitemaps, and more!

Google Analytics

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Link GA and SC

How to Combine Search Console and Analytics

Introduction to Getting Indexed

Are We In the Sandbox?

Are We In the Sandbox? [Video Transcript]

The first thing we need to understand is, is our site in the sandbox. The sandbox is basically for new sites. It's where Google is still trying to understand your level of credibility or authority on whatever topic for what you were trying to rank. And so if you were in the sandbox, your site may be crawled. It may be indexed, but none of your pages will be showing up in the search results because you're in the sandbox. We need to figure that out first. How are we going to do it? We're going to check to see if our pages are indexed using the site operators that we've already talked about. And then we're going to take a look at, do any of our pages actually rank for anything? How do we know that?

Well we're going to dive right into that. And then if we're not ranking for anything we need to get out of the sandbox, which is something that will be covered in a different tutorial, it's outside of the scope of today. But hint, we do use a lot of very similar strategies for this. So first things first, we're going to use that operator and we're just going to do our primary website. You see that I've done site colon HTTPS slash a ninja marketing.solutions. And it will tell me how many pages that I have index. If I've got 85 pages that are index, that's fantastic. That means that a lot of my tutorials are indexed. So are any of them ranking, are any of the pages on your website ranking?

We need to find out. So to find out, we're gonna need a few things. We're gonna need Google search console, and it's gotta be linked with Google analytics. We've got a different tutorial we'll link to on that. And then inside of our Google analytics, we're going to go to under acquisition under the search console tab, we're going to go to queries and we go to queries. Here's what we're looking for. So we've gone acquisition search console queries, and we've got all these lists of different things that we're ranking for. We want to go over here to this last column of average position, and we want to sort it where everything goes from high to low that tells us are we ranking for anything?

So on this one we're ranking for like SEO company, we're ranking number one for digital marketing agency, we're ranking number two. So that tells us that our pages are actually ranking, which means we are definitely not in the sandbox. And congratulations, if we are not in the sandbox, that means that we can continue on to the next step. Let's take a look at that one.

Can Our Page Be Crawled?

Can Our Page Be Crawled - [Video Transcript]

The next thing we need to understand is whether or not our page can be crawled, see Google releases a bot, which crawls your page or your site. And when it crawls it, it's we just call it spidering the site. That's the web it's going through each individual leg. Well, it might run across a page that it can't read for whatever reason. And some of those reasons might be that it's blocked by a robot stop TXT file. We're not going to dive too far into that, but here's an example. So if we went to whatever our site is slash robots dot TXT, you'll see that there are some, like for instance, disallow, anything that is in the WP admin directory, that's because you don't want any of your administrator folders or files getting indexed by Google.

So you're telling Google do not follow into the WP admin folder. It's got some site mess, some other information, but you might see numerous folders that are allowed or not allowed in the disallow folder. So if you are not being able to be crawled because you're being blocked by robots dot TXT, you need to fix that next. We need to look at our user permissions, correct. And to do that, we're going to take a look at some examples. We're gonna look at two different commonly used content management system. The first one is WordPress. And so in WordPress I have brought up a post or a page. And over here I can see the status and visibility of it. And if I click on public, I can set it to private or password protected.

You might also note that in WordPress, you can put posts or pages into draft mode. You want to make sure that they're one published and two, that they're publicly visible. Because for instance, if this was password protected, then Google can't read it because it doesn't have the password, right? So that's WordPress. You want to make sure that it's set to published and you want to make sure that the visibility is set to public. This is one in Joomla. This is a menu item where the access level is set to registered. That means Google cannot read it because it's not registered on your site. When it tries to land on your site, it will find that it can no longer read it. So if you are allowing it and the robots TXT, and you've got your public set settings done correctly to where your user access level is public, and it is set to publish, you should be good to go. Congratulations. We can be crawled. Let's move on to the next step.

Have We Requested Indexing?

Requesting Indexing - [Video Transcript]

The next thing we need to understand is whether or not our page can be crawled, see Google releases a bot, which crawls your page or your site. And when it crawls it, it's we just call it spidering the site. That's the web it's going through each individual leg. Well, it might run across a page that it can't read for whatever reason. And some of those reasons might be that it's blocked by a robot stop TXT file. We're not going to dive too far into that, but here's an example. So if we went to whatever our site is slash robots dot TXT, you'll see that there are some, like for instance, disallow, anything that is in the WP admin directory, that's because you don't want any of your administrator folders or files getting indexed by Google.

So you're telling Google do not follow into the WP admin folder. It's got some site mess, some other information, but you might see numerous folders that are allowed or not allowed in the disallow folder. So if you are not being able to be crawled because you're being blocked by robots dot TXT, you need to fix that next. We need to look at our user permissions, correct. And to do that, we're going to take a look at some examples. We're gonna look at two different commonly used content management system. The first one is WordPress. And so in WordPress I have brought up a post or a page. And over here I can see the status and visibility of it. And if I click on public, I can set it to private or password protected.

You might also note that in WordPress, you can put posts or pages into draft mode. You want to make sure that they're one published and two, that they're publicly visible. Because for instance, if this was password protected, then Google can't read it because it doesn't have the password, right? So that's WordPress. You want to make sure that it's set to published and you want to make sure that the visibility is set to public. This is one in Joomla. This is a menu item where the access level is set to registered. That means Google cannot read it because it's not registered on your site. When it tries to land on your site, it will find that it can no longer read it. So if you are allowing it and the robots TXT, and you've got your public set settings done correctly to where your user access level is public, and it is set to publish, you should be good to go. Congratulations. We can be crawled. Let's move on to the next step.

Is Our Page on a Sitemap?

Is Our Page On a Sitemap? - [Video Transcript]

Next, we want to make sure that our new page that we're trying to get indexed is added to a site map. And the way that you do this on your site may vary. But in WordPress, you might be using an all-in-one SEO extension, or you might be using Yoast or something like that. And if so, you're going to have an area right here that says site maps, where you can go and you can generate it. It will crawl your site for you and generate a site map. Generally it will create a new file called sitemap.xml.

And assuming that it does that, we want to go to that in a browser, find our page that we're trying to get indexed and click it. Make sure that it is actually working correctly on your site map, assuming that it is working on your site map, we're going to go back into Google search console, and we're either going to submit or resubmit our site map. Assuming you already have one that has been submitted in the past. What we want to do is replace it. What we're going to do is go to a search console under index.

We're going to look at site maps. If I click right here on this site map, it will take me to a view where I can then click on these three little dots and I can remove the site map. Once I have removed it, then I can go back in and I can just add a new site map by entering it right here. Clicking submit. It will resubmit the site map into Google and Google will re index it. Let's take a look at what's next.

Google Testing Tools

Google Testing Tools - [Video Transcript]

In addition to asking Google, to index our page by actually requesting it. And in addition to adding it to a site map, you can also request that Google do a few other tests on your page, and you can be sure that in order to perform these tests, it at least has to crawl the page.

It can't force it to be indexed, but it can certainly help speed it up. So we're going to use some of Google's testing tools. And again, in order to test it, Google obviously has to crawl it. So which ones are we going to use? Well, we're going to use the mobile friendly testing tool, the Google page speed test, the rich snippets testing tool, and then a technical SEO audit by Google's lighthouse.

Don't worry. Instead of you having to do all of these manually, we've created one simple tool. It's going to make it super easy for you to do check out exactly how to use it right now.

Google Testing Tool Instructions

Use the Google Testing Tool - Video Transcript

Because we don't want you to have to figure out a bunch of different places to go for us, to perform the Google tests that are going to help us get indexed. I decided to make you a really easy tool. Let's pretend that this chamber of commerce wanted to add this member benefits page to Google's index. What they can do is click here hit submit. This is one of the many steps that we've outlined in our tutorial, but now you've got these links in order for Google to understand if your page is mobile friendly or not, or the page speed of it, or if it's eligible for rich snippets or everything about its performance in SEO scores, it has to crawl the page. The first step to getting a page indexed is getting it crawled. So what I'm going to do is just click these links in order that they come in below, by the way, these are going to open up a new window. So this couldn't be easier. You just click it. It will automatically start the test for you. Okay. Let that test finish. Once it finishes, you're going to go back to it. Click the next test. It will automatically start running the test for you. Once that test finish, come back here. It will automatically start the test for you. Once that test finished, click the last one. This, this one takes the longest time because looking at the most stuff, but what we have just done is we have forced Google to crawl our new page, that we've just entered four different times using Google's own tools. It's a fantastic way. It's one of the many steps that we use to make sure that we get a page indexed as efficiently and effectively as possible.

Perform Google Tests

Invalid Input

Utilizing Google Properties to Get Indexed

Google Properties - [Video Transcript]

Up to this point, everything we've done to try to get our new PA page index has been pretty standard stuff. This is where we start to get creative and it gets a lot more fun. So we're going to start with some of the more average and standard uses of the Google properties. And we're going to work our way into something more advanced. Let's take a look at which Google properties we're going to start using. First off, we're going to create a GMB post or a Google business profile posts.

Now, as they're called, you'll still hear me call it a GMB. And we're going to create a call to action with our link. Here's what it might look like in our Google business profile. We click on our posts and we see, we start creating a new post. We'll write our entire status. It might be a section of that article you're trying to rank. And then down here, we're going to add a call to action. I like to use the learn more button. If it's an informational article. And when you click learn more, you're going to put in whatever the URL is to your new page, and you're going to publish it. That's going to create you a GMB link. It's a, it's a post with a link to your new article that you're trying to get indexed. I found that this oftentimes along with requesting it to be indexed is enough to go get the page index, but let's take a look at some other things that we like to do. Next. We want to do a YouTube video with a call to action link.

The call to action link is one of those that pops up on the screen. If you're watching this on video, you're going to see me do it somewhere over here, near my head where there'll be a button where if you click on it, it will actually take you out to the article that I'm trying to get indexed. In this case, it'll be this new tutorial. You also want to add that link in the description. Yes. I understand that it is a no-follow link, but understand this. It is still going to be crawled by Google. In fact, it gets indexed relatively quickly because YouTube is a Google property. Next. We want to create a link from our Google site.

The way you can do this is in your Google business profile manager. You're going to go to website and then you're going to click on the edit text area in the summary of the body. You can add in whatever your new text is, perhaps the title of your new article, as an example, and click link. When you click link, you'll put in the URL to your new page that you're trying to get indexed and click. Okay, that's going to add a link to your Google business site. Assuming your Google business site is published. So now that we've got a link from our Google business site, let's start getting a little more unconventional.

We're going to start linking from Google docs and slides. The way you can do this is pretty straightforward. You probably are very familiar with how to use a Google doc, and then I just put the URL right there in it. And then this might be some texts from the actual Google doc, but here's where it gets a little bit trickier click on file. And then you're going to see down here, this published to the web. When you click that publish to the web, it makes it public. It makes it to where it can be indexed and crawled. If you're using Google slides, it's the exact same area. You click on file and you publish it to the web that will make it to where it can be index. Now, one more thing to note, if you click on this share button up at the top, right? There'll be a button that says share, and it'll up and it'll you, that's where you can set your restrictions. You're probably already familiar with that and you can copy the link.

That's where we're going to get creative with it because sometimes it's enough for these Google properties, like a Google doc or a Google slide to go ahead and get the link index. But if it's not, we can get a little more aggressive and combine some of these strategies. Let's take a look at how we do that. We're going to interlink some of these Google properties understand this. Google loves Google. So let's stroke that ego as much as we can. I'm going to give you a hypothetical example, but you can take this in any direction you want to. I'm just going to give you one overview.

Let's say that we were going to create a new GMB post, but instead of us linking it directly to our new page, maybe we've already done that. And this is a different GMB post. You know, maybe three days later, it's still not index. So we want to make it a little more aggressive. What I might do is I might link this GMB post to the publicly available Google doc that I had done. So my Google doc has my new page and I linked to it straight from my GMB posts that I've just created a different GMB post than the original one, where I actually linked my true URL. So now I've got a GMB post pointing to my Google doc that also is linking to my page. I'm trying to get indexed by going through that share URL, but let's go one step further. Now that we've got that GMB posted, maybe I create a Google side show and in my Google slide, that's publicly available.

I create a link to that GMB post that's linking to the Google doc. How do I do that? Well, if you go look at the, the GMB posts that you created that had that link to the Google doc, or maybe you're going to link to the one that actually links directly to the page totally up to you. This is what I mean. When I say you can get creative, you go to the GMB post and you click down here where it's got this little share icon. And when you do that, it's going to give you a URL, copy that URL. And now put that in your Google slide or in another you know, in a, another Google doc.

And now you're interlinking all of these assets. Does that make sense? I hope it does. Where you're actually interlinking one Google property to another Google property to help drive Google to that URL that you're trying to get indexed as many times as possible. It's a little unconventional, but I found it to be highly effective.

Driving Social Signals

Social Signals - [Video Transcript]

The next tactic that we want to use in order to get this page indexed is to drive social signals, to it. Understanding this social signals are, or links from social sites are going to be no follow links. That doesn't mean they're not important because it is natural for a business to have links that are both follow and no follow links. But the social signals that come along with the traffic are very important and Google will look to that for validation and help to drive this page into the index. So what we're going to do is we're going to manipulate that you, you probably already have places where, you know, if you share a link, it'll get some clicks, but I want to show you some ways that you can actually improve on that as well.

Just like in the in the SERPs, we can adjust our title tag or made a description you know, things like that. And so I can help drive up my click through ratio. You can use open graph tags and Twitter cards to be able to do that. So here's what I wanted to use as an example. Basically you can use, what's now the Meda for developers, but it is the Facebook debugging tool is what I know it is. You, you go to https://developers.facebook.com/tools/debug. I'll leave a link to that below in this tutorial.

And what you do is you put in the URL and the URL will pull in this preview. We've got an entire tutorial on how to modify this. I'll drop that here below. So this isn't as much on how to do it, but this is a tactic on what to do when you're doing it. So what I'm going to do is show you a way that I would do this today. I would go drop this link. Let's say that I had picked out 10 different place, 10 different groups, or, or you know, pages that I, that I have access to, or comment sections that I dropped tutorials in, whatever it's going to be. I've got to call it 10 different places that I'm going to post this in order to help drive those social signals.

Well, today I'm going to drive this the, the year and then how to get a webpage indexed by Google. Okay. And then tomorrow, what I'm going to do is I'm going to go modify these open graph tags. Are you missing this crucial SEO step? And I'm going to change my image. So let's say I'm going to change it to that. And then I'm going to say, if you do this incorrectly gore SEO efforts are in vain. Okay. Now I'm going to save that page. Now, if I were to go back to the debugger and told it to scrape again, it's going to find that has changed. Why am I doing that? Well, I'm doing it because one I can split test.

So I can see which combination of the image, the title and the description, which one is performing the best and getting the most clicks. Another thing I can do is I can use the same content, the same link, but make it look like it's different articles. So it's going to help drive my clicks up. And so I can, this will Definitely help get it to where people are, one clicking on it to liking it, sharing it, sending it as a private message and commenting on it. Those are all things that you can do as a social signal that will help get it indexed. And then also don't forget to combine strategies.

Remember we talked about making a GMB post that the call to action links to this page. We're trying to get indexed, be sure to share that GMB post into your social media as well, because the more it gets clicked on the more traffic is going to flow through to this new page. All of that works together. And it's very helpful for getting the page indexed. I hope that helps. Let's take a look at the next tactic.

Build Links To It

Link to It! - [Video Transcript]

The next thing we want to do is link to our new page. We're going to create some internal and external links. Let's find some opportunities for it. So first we're going to focus on internal links because that's the lowest hanging fruit of the week and control. We want to find an existing page on our site. One that's already indexed and ideally one that is contextually relevant to the new page that we're trying to rank. It's even better. It's a bonus. If it's already driving some kind of traffic from either search or from social, wherever it's getting the traffic from. So as an example, let's take a look at this is a different tutorial that I had done about how to tell if a GMB listing was already claimed and it ranks number two on Google overall.

So this would be a a potential page where if I was adding a new tutorial, I might employ this tactic. What I would do is I would go actually change this page to include a link to the new page that I was trying to get indexed. Does that make sense? So I'm going to create an internal link from this page to a new page that I'm trying to get indexed. Then I'm going to request re-indexing of this page, the high traffic page. So this how to, how to tell if the GMB listing has already claimed I've updated it, I've created a internal link to whatever new page article is, and then I'm going to request re indexing. And the way that I do that is by going into search console and typing into this URL bar, the existing high traffic page.

So how to tell if a GMB listing is claimed, it's going to say that it is on Google because obviously it's already ranking. So then we're going to request re-injecting of it. And when we request indexing, it will now go re crawl that page. And when it does, it'll pick up that internal link to our new page will, which will hopefully help get it index. So that's a big play for us. The next thing we can do is create external links to it. And if you haven't watched our other tutorial on, on our backlinking strategy, definitely check that out. But what we want to do is potentially start to create contextually relevant backlinks to our new page that we're trying to get indexed. If you have the, if triple T's or if this, then that networks, that it automates this process, a great deal.

And so what you can do is you could point those if this, then that those are your tier two properties, like your web twenties and things like that. If you've got a bunch of web 2.0, that are that are set up in a if triple T network, this is a really, really powerful tactic. So the, the content is generated by artificial intelligence. We like to use article forge. You can use Jarvis, whatever you want. And like article forge for instance, has a spinning component to it where you can actually create a spun version of an article. So let's say that I was going to create a new page about getting indexed on Google.

And then I was trying to actually get that indexed upon attended here. Then what I could do is in an article forge, I could write, I could get article forged to write an article about the indexing process in Google. And I would just spin it multiple times. I would drop it out into my tier two networks. You could also use this content to post it as guest posts on local websites. Again, helping drive you know, either contextually relevant or high authority, or ideally both backlinks to your new page. If you are on a local site, then you would also be able to use anything that's geographically relevant as well.

And look at your competitors back links. In our backlink tutorial, we looked at mangles and this is a great way for you to go find out where your competitors are getting back links. If your new article or your new page is pertinent to something that your competitors are already getting backlinks for, then that's a great way to go generate some backlinks to your new page, which again, will definitely help get indexed.

Drive Traffic To The Page (FAST!)

Drive Traffic - [Video Transcript]

This next tactic is one of my favorites because it really helps to tie a bunch of the strategies together. And that is driving traffic to that new page that we're trying to get index. So let's take a look at how we can do that. First. We've got to find some traffic opportunities and I like using social media because there's a lot of people that are on it, and you probably already have an audience of people that you can push this information out to. So we need to figure out which platforms are driving the most traffic to. You may already know that, but if you don't, we can use Google analytics to find that out. And so the way that works is you log into your Google analytics and over on the acquisition tab, if you click on social and then look at your network referrals, it will actually tell you where the most traffic is coming from.

So the way you can do that is sort by sessions. And if you sort the high to low on sessions, then it will tell you, like for instance, 93% of my traffic for, for my site is coming from Facebook. That's great. So of that obviously lends itself to some opportunity for me to run some Facebook ads or try to target my Facebook audience with my new post, to drive some traffic to it, to help it get indexed. But one thing that I wanted to show you is that there's some other opportunities in here. For instance, when I opened up some of this content, I can see some other things that might be pertinently, pertinent and relevant.

For instance, LinkedIn is actually driving three times the amount of pages per session, and the average session duration is much longer. That would be expected because they're reading three, almost four times as many pages. So while Facebook drives the majority of my sessions, LinkedIn traffic seems to stay longer and they seem to read more. What can I do with that? Well, here's some ways that you could do that. Remember that page that we had that was already a high traffic page, that might be a really good one to promote on LinkedIn, because it's already getting multiple people that are reading it from LinkedIn are reading three to almost four times as many pages as the people that are coming from Facebook.

So some things that you could possibly do here, where I really liked to mingle some of these opportunities is I could take a Facebook ad directly to my new page. So the ad would literally go directly to that new page that I'm trying to get indexed. That's one way I could do this. The next way is I could run a Facebook ad or even like a boosted posts of which I'm normally not crazy about. But in this case, all we're trying to do is drive traffic, not conversions. We're just trying to drive traffic to get this page index. So I might run a boosted post or a Facebook ad to the GMB posts that we did earlier.

There was talking about the new page. So I've got a Facebook I mean, I've got a GMB post, that's got the call to action of learn more points them to the new page. I'm trying to get indexed. I could run Facebook ads to that GMB post as well. I could run the LinkedIn ads to my updated high traffic. So the page that we looked at, how to tell if a GMB listing is already is already claimed I could run LinkedIn ads to that page because I've updated it to include an internal link to the new page that I'm trying to get indexed as well. Or I can do a boosted post to the GMB post with the interlinking strategy. So what does that look like? This is where it starts to get to where you're really intermingling. All of these tactics. I could do a GMB post that links to my Google slides, my Google slides presentation links to the new page.

So it gives me the opportunity to really use a combination of these tactics. We talked about you know, how we could use a GMB post that's linking to like a Google doc. And in that Google doc, it's linking to the new page that we're trying to get indexed. You could do something like that with your GMB posts. You could run Facebook ads to that GMB posts. So you've got a lot of sources of traffic coming through from not just people on Google reading, the GMB posts, but now you've got social media people that are going to that GMB post. So the more traffic that GMB posts is getting the more traffic down down the, the flow of that traffic will be to that new page that we're trying to get indexed. As an example of this would be like, if I was really, really having a hard time getting a page index, this is extremely rare, but these I actually use regularly.

So as an example, what you might do is let's say that I wanted to spend $150. I might run a hundred of it with the Facebook ads to the new page that I'm trying to get indexed. Okay. And then I might run 25 of it to the GMB post about the new page. And so that GMB post that has a direct link to the new page, I might run $25 in my $150 budget to that. Then I might run the remainder of the $25 of that budget to the updated high traffic page on LinkedIn. It's not really a waste of money because worst case scenario, if nobody clicks through, I'm still driving additional views to my high traffic page.

So it's not really a waste of money in my mind, you're just driving traffic to your site. So a combination of those, if I wanted to spend 150 bucks and I could run a hundred dollars here, $25 here, and $25 here, if you're combining all these strategies together, that page is going to get indexed. It's just extremely rare that it would not. So I hope you're, you're starting to see how you can really tie a lot of these strategies together and really set over the top to get that page index.

30x Redirects (Advanced)

30x Redirects - [Video Transcript]

This next strategy to get pages index is the most advanced that we have. And it's the most aggressive, well, we're going to take a look at how we're going to do 301 and 307 redirects. Now this is not a tutorial on what the differences are between 301, 302, 307, et cetera. I will leave a link to the Wikipedia that tells you what they are. Understand that 301 means moved permanently 307 means moved temporarily. That's the main thing that we're going to get into in this video, but I'll leave a link to this so you can go research more of it, but here's what we're going to do. Let's say that we've got an article that for whatever reason, we just cannot get it indexed. This is the most aggressive way that we can go about doing that. And it does work. What we're going to do is we're going to take an existing page that is indexed, and we're going to make it a sacrificial lamb.

If you've got a page, a lot of times, people for SEO efforts will go back to old articles or old posts and they will update them, which is a great, great way of increasing your rank for those results, because it's an aged article or an age post, whatever it is that you're, that you're using for your site set up, we're going to do something slightly different. If we have an old page that we're willing to sacrifice at least temporarily, possibly permanently that we can utilize to get a new page indexed. If the value of the new page is greater than the old, the old poster page, then we might make it the sacrificial lamb, so to speak. So here's the way that would work. Let's say that I had a lot of links that were going to this, this page. I can actually go set up a redirect. It would look like this and I can set it up in, in, in WordPress. It's different. You set up your redirects, usually in your SEO plugins, but basically I can set up a redirect where I can say,

I want whatever the, the pages here to redirect it to whatever I want and you can set it to be permanent or temporary, permanent being 301, temporary being 307. So let's take a look at what that might look like. I've got how to tell if a GMB listing is claimed, which is this, and I want it to link to this new page. So I would just say it's temporary. It's published. Now. If somebody were to go to this link, see how it automatically forwarded them over to how to get a webpage indexed by Google. That's the new link. So we are literally using the traffic of the back link. That's going to our old post and we're bumping it over to our new page. You can already see where that's going to help with your traffic, right?

So I'm going to go ahead and unpublish this since I don't actually want that to be happening. However, how do we know which post might be a good one to use for this? Whether it's going to be a temporary or permanent sacrificial lamb? Well, the way you do that is in Google console. When you log into search console and you scroll over to the left-hand under legacy tools and reports, you're going to click on links and it's going to give you a lot of information about sites that are externally external sites that are linking back to you. It's your backlinks report. And it's going to show you the site in this column over here, and then it's going to show you how many pages are linking to it, the target, the different target pages. So when you click on one of those, it will dive in to, for instance, like the contact us page.

I'm just gonna use this as an example. If I click on that as the top target page or in the example we were using, it would be the how to tell if a GMB has already claimed. Once we click on that, it will show us in detail where those links are coming from. So for instance, if I were to click on that, I can actually go see the page and see exactly where that back link is on the page, but this is a great way for you to see who's back linking to you. Right? And so what I might do is I might go find a page, a post that has a lot of back links. And if it has a lot of backlinks and I'm willing to sacrifice it, at least temporarily that I can put my 301 or 307 redirect in place to basically pass the traffic from one all the way over to the other.

And by the way, 301 redirects do pass link equity. That's outside the scope of this conversation, but it does work. They are, they do pass link equity. So if I were to take this one and I were to pass it over to the new article, all of the back links that are currently linking to this article are essentially linking to the new page. It will definitely help you get that page indexed in Google.

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